Springfield, MO → Atlanta, GA
Primary53' Reefer
- Last quoted
- $2,650
- Cadence
- 3 loads / month
- Last move
- Apr 8
Clean comms, on-time on all three spring produce moves.
Carrier memory for small brokerages
Replace the carrier lane spreadsheet with broker memory you can actually search.
LaneLedger gives independent freight brokers a lightweight CRM for carrier profiles, lane-specific notes, quote history, and outreach memory. Keep your load board or TMS. Stop losing broker knowledge in Excel and inboxes.
$29 per broker seatFree tier up to 100 carriersCSV import path included
LaneLedger board view
Atlanta produce lanes
Before you blast DAT again, check the last covered carrier memory.
3 strong carriers
Cypress Freight
Springfield, MO -> Atlanta, GA
$2,650
Covered Apr 8
Blue Harbor
Savannah, GA -> Miami, FL
$1,520
Covered Apr 11
Red Dirt Specialized
Tulsa, OK -> Birmingham, AL
$3,450
Covered Apr 5
Why brokers switch
The wedge is simple: keep your stack, fix the lane memory problem.
Excel and Google Sheet memory becomes lane history, not dead notes.
Spreadsheet import instead of re-keying
Start with the carrier tabs and lane notes your team already has. LaneLedger organizes them into searchable records.
A carrier black book that can actually be searched by origin, destination, equipment, or carrier.
Lane-specific context before the next quote
See who covered the lane, what rate they quoted, and which carrier needs a tighter appointment window or extra commodity detail.
Small-broker simplicity with team memory built in.
Broker-ready, not enterprise-heavy
LaneLedger is for brokerages with 1-10 brokers who need fast memory, not a six-month TMS implementation.
Covered, passed, and quoted moves stay visible across the team.
Quote and outreach logs stay attached
No more inbox archaeology. The next broker sees the same context before they call a carrier again.
How it works
Import, search, and reuse carrier knowledge instead of rebuilding it every week.
Import the lane spreadsheet you already have
Drop in existing carrier tabs, city pairs, and black-book notes. LaneLedger turns loose rows into searchable carrier memory without forcing a TMS migration.
Search lanes the way brokers actually think
Filter by origin, destination, equipment, carrier, or notes. Find the last broker memory on a lane before you blast another round of duplicate outreach.
Keep quote and outreach history attached to the lane
Every quote, pass, and covered move stays tied to the carrier and lane pair, so the next broker sees the same context before they pick up the phone.
Interactive product slice
Search carrier profiles, lane memory, and quote history in one broker-ready workspace.
Search by carrier, origin, destination, or equipment
Carrier profile
Cypress Freight Lines
MC 881204 · Maya Jensen · Usually confirms inside 12 minutes
Service score 94
Equipment
53' Dry Van, Reefer
Core regions
Springfield, MO · Dallas, TX · Atlanta, GA
Tags
Strong on produce · Weekend coverage · Fast updates
Contact path
(417) 555-0140
maya@cypressfreight.example
Broker memory
- Likes reload opportunities from north Georgia back into Missouri.
- Will hold quote for two hours if appointment windows are firm.
Macon, GA → Dallas, TX
Backup53' Dry Van
- Last quoted
- $2,150
- Cadence
- Spot coverage
- Last move
- Mar 29
Needs a 4-hour heads up before loading on eastbound turns.
Springfield, MO -> Atlanta, GA
Maya Jensen · Call · Apr 8, 9:12 AM
$2,650
Covered
Asked for tighter lumper details before final yes.
Macon, GA -> Dallas, TX
Maya Jensen · Email · Mar 29, 3:44 PM
$2,150
Quoted
Would take backhaul if reload is same day.
Spreadsheet import path
CSV works today. `.xlsx` files are accepted as a staged intake path and reported back as a preview for follow-up onboarding.
Upload a broker export to preview how LaneLedger maps lane memory.
Pricing
Start free, then pay per broker seat when the memory layer is doing real work.
Free
$0for first seats
For a broker testing whether lane memory should live outside Excel.
- Up to 100 carriers
- 25 lane records
- CSV import preview
- Demo request support
Broker Seat
$29per broker / month
For active brokerages that need search, lane history, and team memory in one place.
- Unlimited broker notes
- Quote + outreach logging
- Fast carrier-lane search
- Priority onboarding help
Request a walkthrough
Bring your carrier spreadsheet. LaneLedger will show the cleaner memory model.
The first walkthrough is built for small brokerages. We map one live lane workflow, show how search and quote history work, and outline the import path for your current spreadsheets.
Mid-market TMS replacement is not the pitch.
LaneLedger stays narrow on purpose: carrier profiles, lane memory, quote logs, and import from the spreadsheet habits brokers already have.